Sentimental Concert Tees x Sustainably Warm You = The Circular Memory Jacket by Dhana
Their newest idea is sweeter than mama's chocolate lava cake: a fully circular jacket. The jacket's outer shell is made from "deadstock," or textiles that were intercepted en route to the landfill.
Dig this though: you send pieces of clothing that you lovingly outgrew/accidentally ripped at a Grateful Dead show/tore on day three of a four-day backpacking trip. Their people artfully deconstruct said items then quilt the old fabrics into the liner of your new jacket.
It seems, to our inexpert eye, that Dhana's new jacket is sustainable as a piece of clothing can be. Plus, you'll have stories on the inside while you're playing outside. Plus, if you help Dhana get this jacket off the ground by making one of the first 1000 pre-orders on Kickstarter, you'll have this jacket waaaay before your homies do. Which is, naturally, essential.
Besides, who doesn't want to help good people make good clothes for doing good things in?
Insight to the cyclic process:
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