Jayaram Celebrates Creativity with Stan Birch Sneaker Collaboration and Sneaker Law V2 Launch
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By Cassell Ferere originally published on Forbes.com
Jayaram Law is the trailblazing intellectual property law firm protecting cultural creativity, and renowned for working with the world's most innovative creators. Founded by Vivek Jayaram, the law firm is redefining what it means to blend art and corporate culture. This year, they continued their annual tradition of celebrating creativity with an exclusive sneaker collaboration, while simultaneously unveiling the second edition of Sneaker Law, the sneakerhead bible for comprehensive insight into the $90 billion sneaker industry.
Since 2009, Jayaram Law has provided legal counsel to some of the most creative people and brands on the planet. Known as “the culture lawyers,” they specialize in bridging the gap between business and culture, empowering creators to make impactful art while redefining traditional legal models surrounding intellectual property.
Jayaram has recently teamed up with acclaimed French artist Stan Birch to design 35 custom pairs of Adidas Handball Speziales. Each pair, hand-numbered and tailored exclusively for Jayaram employees, showcases Birch's signature flair, with fuzzy Three Stripes, vibrant laces, and the Jayaram logo detailed in gold leaf on the heel. These wearable masterpieces embody Jayaram's commitment to individuality and artistry.
“At Jayaram, creativity isn’t just something we support—it’s something we live and breathe,” said founder Vivek Jayaram. “This tradition celebrates not only the artistry of our team but also the global creatives who push boundaries and challenge conventions.” The sneakers were unveiled during a virtual firm-wide celebration on December 17, fostering community and inspiration across Jayaram’s team.
As the excitement around the sneaker collaboration continues, Jayaram is also gearing up to launch the second edition of Sneaker Law—the definitive guide to the business and culture of sneakers. Co-authored byKenneth Anand, Jayaram’s Director of Client Relations, andJared Goldstein, Sneaker Law V2 delves even deeper into the history, design, and legal intricacies of the global sneaker market.
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