Converse elevates its iconic Chuck Taylor through the First String line, blending premium materials, precision craftsmanship, and subtle design refinements to create a more considered, durable, and modern expression of a timeless silhouette.
Read MoreAt NBA All-Star 2026, Converse and Shai Gilgeous-Alexander elevated athlete-led design with the premium SHAI 001 LUX: Truffle and an immersive West Hollywood activation that reframed performance basketball as intentional luxury.
Read MoreAt New York Fashion Week, Hillary Taymour’s Collina Strada unveiled a gothic-tinged, sustainability-driven Fall/Winter 2026 collection—complete with a debut collaboration with Stand Oil—that reframed retreat and responsibility as modern luxury.
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