After Gucci’s AI-generated campaign sparked online criticism, new research suggests the advertising industry may be dangerously misreading how consumers—especially Gen Z—actually feel about synthetic creative.
Read MoreFrom AI couture to silk scarf masterpieces and museum-level exhibitions.
The House boldly enters into its next High Watchmaking endeavor: a dreamlike, horological spaceflight into the Gucci universe.
Read MoreWith a genuine fascination of nature in the creative director Alessandro Michele, the Gucci House is reviving its Tiger motif collection with various renditions.
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